Unlock Your 3D Assets: Drive Engagement and Leads with Interactive Emails

You've invested in stunning 3D models for your products, but they're trapped on your website. This siloed approach means you're missing huge opportunities to engage customers on other channels, like email. Your expensive 3D content isn't delivering its full ROI, and you're failing to use a powerful tool to generate qualified, pre-purchase engagement.


This playbook shows you how to break your 3D assets free and place them directly into your customers' inboxes. We'll walk you through a low-cost, low-effort stack that embeds interactive 3D models into your MailerLite email campaigns. Every spin, zoom, and interaction is tracked and automatically synced to HubSpot CRM. This transforms passive viewing into active interest, allowing you to score leads based on real product engagement and trigger hyper-targeted follow-up sequences.

Expected Outcomes

  • Dramatically increase email engagement, click-through rates, and conversions.
  • Maximize the ROI of your 3D asset creation by deploying them across multiple channels.
  • Develop a highly accurate lead scoring model based on tangible product interest.
  • Automate personalized follow-ups that nurture leads more effectively.
  • Bridge the data gap between your website and email marketing efforts for a true omnichannel view.

Core Tools in This Stack

MailerLite

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An all-in-one digital marketing platform that helps businesses of all sizes grow their audience and revenue through email marketing, automation, websites, and landing pages.

Key Features
  • Email Automation
  • Drag & Drop Editor
  • Landing Pages & Websites
  • Signup Forms & Pop-ups
  • A/B Testing
  • E-commerce Integration
  • AI Content Generation
  • Segmentation
Ideal For

Company Size: Micro, Small, Medium

Industries: Technology & Software, Business & Professional Services, Retail & E-commerce, Creative & Media, Education & Non-Profit, Health & Wellness, Other

Pricing

Model: Freemium, Subscription

Tier: Low

Ease of Use

Beginner


HubSpot CRM

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A comprehensive CRM platform that includes a suite of tools for marketing, sales, content management, and customer service, with a completely free CRM at its core to help businesses manage customer relationships and accelerate growth.

Key Features
  • Contact & Lead Management
  • Sales Pipeline Visualization
  • Deal Tracking and Management
  • Email Tracking and Templates
  • Meeting Scheduling Tool
  • Live Chat and Chatbots
  • Reporting and Analytics Dashboards
  • Task and Activity Automation
Ideal For

Company Size: Small, Medium

Industries: Technology & Software, Business & Professional Services, Retail & E-commerce, Creative & Media

Pricing

Model: Freemium, Subscription

Tier: Starter

Ease of Use

Very High


Google Analytics

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A web analytics service that tracks and reports website traffic, user behavior, and conversion data. It provides insights into how users find and interact with websites and mobile apps, helping businesses optimize their marketing efforts and user experience.

Key Features
  • Real-time traffic monitoring
  • Customer journey analysis
  • Audience segmentation
  • Customizable dashboards and reports
  • Conversion tracking (Goals and E-commerce)
  • Integration with Google Ads, Search Console, and other Google products
  • Predictive analytics and machine learning insights
  • Cross-platform and cross-device measurement
Ideal For

Company Size: Micro, Small, Medium, Large

Industries: Technology & Software, Business & Professional Services, Retail & E-commerce, Creative & Media, Education & Non-Profit, Health & Wellness, Other

Pricing

Model: Freemium, Enterprise

Tier: Free

Ease of Use

Medium

The Workflow

graph TD subgraph "Interactive Email & Lead Nurturing" direction LR N0["MailerLite"] N1["HubSpot CRM"] N2["Google Analytics"] N0 -- "On subscriber engagement, finds/creates contact and updates with campaign data" --> N1 N1 -- "Queries for recent website behavior using contact's email" --> N2 N2 -- "Returns session data (last page, source, duration) to update contact properties" --> N1 end classDef blue fill:#3498db,stroke:#2980b9,stroke-width:2px,color:#fff; classDef green fill:#2ecc71,stroke:#27ae60,stroke-width:2px,color:#fff; classDef orange fill:#f39c12,stroke:#d35400,stroke-width:2px,color:#fff; class N0 blue; class N1 blue; class N2 blue;

Integration Logic

  • HubSpot 3D Engagement Sync

    This integration triggers when a subscriber engages (e.g., clicks a link) with a MailerLite email campaign. The workflow first searches for the corresponding contact in HubSpot CRM by email, creating one if it doesn't exist. It then updates custom properties on the HubSpot contact record with details from the MailerLite engagement, such as the campaign name and the specific link clicked. Next, it queries the Google Analytics Data API using the contact's email as a User ID to retrieve recent website behavior. Finally, it populates additional custom properties in HubSpot with this valuable session data, such as the last page visited, traffic source, and session duration. This provides sales and marketing teams with a unified, real-time view of a lead's full engagement history across email and web.

Get Your Free 3D Email Playbook

Learn how to turn your trapped 3D assets into interactive email experiences that boost engagement and generate qualified leads.