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The Efficient Curator: End the Consultant's 'Feast or Famine' Cycle

Are you trapped in the consultant's 'feast or famine' cycle? You land a big project, and all your lead generation on LinkedIn grinds to a halt. When the project ends, you face an empty pipeline and income volatility, scrambling to restart your outreach from a cold start. This inconsistent effort makes building a predictable business feel impossible.

This playbook installs a simple, time-efficient system to maintain your visibility on LinkedIn, even when you're at 100% client capacity. By combining a powerful content curation tool (Feedly) with a best-in-class social media scheduler (Buffer), you can discover relevant industry news, batch-create a week's worth of insightful posts in under an hour, and schedule them to go out automatically. This turns content creation from a daily chore into a streamlined, once-a-week task.

Expected Outcomes

  • Maintain a consistent, professional presence on LinkedIn even during your busiest client projects.
  • Eliminate the 'feast or famine' cycle by building a more stable client pipeline.
  • Reduce time spent on content ideation and social media management by up to 80%.
  • Establish yourself as a knowledgeable expert in your niche through consistent, valuable content.
  • Always have a warm audience to engage with when you're ready for your next client.

Core Tools in This Stack

Buffer

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Buffer is an intuitive, streamlined social media management platform trusted by small businesses, brands, and creators to help drive meaningful engagement and results on social media.

Key Features
  • Content scheduling and publishing
  • Social media analytics and reporting
  • Audience engagement tools
  • AI Assistant for content creation
  • Customizable landing page (Start Page)
  • Multi-channel management (Instagram, Facebook, X, etc.)
Ideal For

Company Size: Micro, Small, Medium

Industries: Technology & Software, Business & Professional Services, Retail & E-commerce, Creative & Media, Education & Non-Profit

Pricing

Model: Free, Subscription

Tier: SMB

Ease of Use

Easy to use

Feedly

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Feedly is an AI-powered news aggregator and RSS reader that helps individuals and teams track relevant topics, trends, and publications. It allows users to organize content into feeds, collaborate on shared boards, and leverage an AI assistant named Leo to prioritize insights and reduce information overload.

Key Features
  • AI-powered assistant (Leo) for prioritization and summarization
  • RSS and publication feeds
  • Keyword and social media tracking
  • Team collaboration with shared feeds and boards
  • Integrations with Slack, Microsoft Teams, Trello, and more
  • Threat and market intelligence dashboards
  • API for custom solutions
Ideal For

Company Size: Micro, Small, Medium, Large

Industries: Technology & Software, Business & Professional Services, Creative & Media, Education & Non-Profit

Pricing

Model: Freemium, Subscription

Tier: Business

Ease of Use

User-friendly

The Workflow

graph TD subgraph "The Efficient Curator" direction LR N0["Buffer"] N1["Feedly"] N1 -- "New saved article creates post" --> N0 end classDef blue fill:#3498db,stroke:#2980b9,stroke-width:2px,color:#fff; classDef green fill:#2ecc71,stroke:#27ae60,stroke-width:2px,color:#fff; classDef orange fill:#f39c12,stroke:#d35400,stroke-width:2px,color:#fff; class N0 blue; class N1 blue;

Integration Logic

  • Feedly-to-Buffer Curation Flow

    This integration triggers when a new article is saved to a specific Board within Feedly. An automation platform like Zapier detects this event and then initiates an action in Buffer. It creates a new post in your selected Buffer queue, automatically populating it with the article's title and URL. This creates a one-way data flow from Feedly (content discovery) to Buffer (content scheduling).

End Your 'Feast or Famine' Cycle

Build an automated system that keeps your pipeline full, even when you're busy with client work.