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From AR Experience to Checkout: The Omnichannel E-commerce Funnel

You've invested in impressive 3D and AR models, but they're stuck on your product pages. This siloed approach misses huge opportunities to engage customers on social media, in emails, or at live events, resulting in a low ROI for your creative assets and a failure to drive qualified traffic.

This playbook transforms your AR assets into powerful lead-generation tools. We'll show you how to drive traffic from an interactive AR experience (like a Meta Ad or QR code) directly to a dedicated Shopify landing page. Tidio live chat is integrated to instantly answer user questions and overcome purchase hesitation, while Google Analytics tracks the entire customer journey, giving you clear data on how your AR interactions translate into actual sales.

Expected Outcomes

  • Maximize the ROI of your 3D and AR content.
  • Create a direct, measurable sales funnel from your AR marketing campaigns.
  • Reduce cart abandonment with real-time live chat support.
  • Gain a unified view of the customer journey from AR interaction to purchase.
  • Bridge the gap between innovative marketing and tangible e-commerce results.

Core Tools in This Stack

Shopify

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Shopify is an all-in-one commerce platform that allows businesses to create an online store, manage products, process payments, and sell across multiple channels, from websites to social media and physical locations.

Key Features
  • Customizable Online Storefront
  • Integrated Payment Processing (Shopify Payments)
  • Point of Sale (POS) System
  • Multi-channel Selling (Social Media, Marketplaces)
  • Inventory Management
  • Marketing and SEO Tools
  • Extensive App Store for added functionality
  • Analytics and Reporting Dashboard
Ideal For

Company Size: Micro, Small, Medium, Large

Industries: Retail & E-commerce, Creative & Media, Health & Wellness

Pricing

Model: Subscription-based

Tier: Mid-tier

Ease of Use

Easy

Google Analytics

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A web analytics service that tracks and reports website traffic, user behavior, and conversion data. It provides insights into how users find and interact with websites and mobile apps, helping businesses optimize their marketing efforts and user experience.

Key Features
  • Real-time traffic monitoring
  • Customer journey analysis
  • Audience segmentation
  • Customizable dashboards and reports
  • Conversion tracking (Goals and E-commerce)
  • Integration with Google Ads, Search Console, and other Google products
  • Predictive analytics and machine learning insights
  • Cross-platform and cross-device measurement
Ideal For

Company Size: Micro, Small, Medium, Large

Industries: Technology & Software, Business & Professional Services, Retail & E-commerce, Creative & Media, Education & Non-Profit, Health & Wellness, Other

Pricing

Model: Freemium, Enterprise

Tier: Free

Ease of Use

Medium

Tidio

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Tidio is an all-in-one customer experience platform that combines live chat, AI-powered chatbots, and a helpdesk to help businesses engage with customers, generate leads, and provide real-time support.

Key Features
  • Lyro AI conversational chatbot for automated support
  • Live chat for real-time visitor communication
  • Visual drag-and-drop chatbot builder (Flows)
  • Unified multichannel inbox (website, email, Messenger, Instagram)
  • Integrated helpdesk and ticketing system
  • Automated lead capture and qualification forms
  • Deep integrations with e-commerce platforms like Shopify and WordPress
Ideal For

Company Size: Micro, Small, Medium, Large

Industries: Retail & E-commerce, Technology & Software, Business & Professional Services, Creative & Media, Health & Wellness

Pricing

Model: Freemium, Subscription

Tier: Starter

Ease of Use

Beginner-Friendly

The Workflow

graph TD subgraph "E-commerce Conversion Funnel" direction LR N0["Shopify"] N1["Google Analytics"] N2["Tidio"] N0 -- "Sends e-commerce events" --> N1 N2 -- "Pushes chat events" --> N1 N2 -- "Creates customer profiles" --> N0 N0 -- "Enriches with customer data" --> N2 end classDef blue fill:#3498db,stroke:#2980b9,stroke-width:2px,color:#fff; classDef green fill:#2ecc71,stroke:#27ae60,stroke-width:2px,color:#fff; classDef orange fill:#f39c12,stroke:#d35400,stroke-width:2px,color:#fff; class N0 blue; class N1 blue; class N2 blue;

Integration Logic

  • CampaignSync

    CampaignSync acts as a central hub to orchestrate data flow between Shopify, Google Analytics (GA4), and Tidio. 1. **Shopify to GA4**: E-commerce events from Shopify (e.g., product views, add to cart, purchases) are sent to GA4, providing a complete view of the conversion funnel. 2. **Tidio to GA4**: Key chat events from Tidio (e.g., chat started, pre-chat survey completed, lead captured) are pushed to GA4, allowing you to measure the ROI of your customer support efforts. 3. **Tidio to Shopify**: New leads captured via Tidio chats are automatically created as new customer profiles in Shopify, streamlining your marketing list growth. 4. **Shopify to Tidio**: Tidio is enriched with Shopify customer data. When a known customer starts a chat, agents can see their order history and current cart contents directly in the Tidio panel for highly personalized support.

Activate Your Omnichannel AR Funnel

Turn your siloed 3D models into powerful, traffic-driving assets across every channel.